Media Planning Manager

The ideal candidate will have a proven track record of developing media plan on TV, Radio & OOH. He or She will think creatively and analytically, familiar withleading media platforms, and work with media agency on a daily basis. Additionally, this candidate must be able to thrive in a fast-paced environment.

What You’ll Do

  • Drive execution of TV/Radio/OOH campaign that support growth initiatives while achieving cost KPIs
  • Review media plans and schedules submitted by agency and ensure they meet campaign objectives
  • Drive weekly, monthly, quarterly optimization tactics that consistently improve mass media ROI without losing sight of growth
  • Track all incoming invoices and credit memos vs. budget
  • Work with Marketing Analytics team and Brand Manager on all campaign ad hoc analyses, which includes response tracking and campaign reporting

What You’ll Need

  • 2+ years of experience in developing, and executing massive scale performance and data-driven offline campaigns (particularly TV, OOH, Radio and Sponsorship) in Thailand
  • Both In-house and agency experience would be a plus
  • Good English capability is a must
  • Proactive and move fast